BobCar is the first versatile and highly engaging Mobile Demonstration Showroom and Sales Boutique that can travel and be positioned in any high traffic city, urban and suburban center:

• Conducting extensive product demos + actual sales of brand marketer services.
• Giving the consumer a first-hand look, feel, demonstration of specific a product or service when they walk up to the BobCar to ask 'what is this', then directed to a participating local retail partner and/or offered the option to purchase the product/service on the spot.

BobCar - represents the very first offering in "experiential media", delivering to all brand marketers, total flexibility to create and drive ""hands on"" peer-to-peer product and service demonstrations; tightly focused market data collection, local retail bounce-back programs, active online and mobile wireless SMS + download messaging engagements; and many unique forms of measurable ""interruptive"" media experiences that quickly resonate with B2B and B2C in real time.

BobCar - is an approachable, highly friendly, highly interactive, highly stimulating experience.

BobCar - immediately eliminates the 'fear' and 'intimidation' factor.

BobCar - is not obtrusive to any public or private sector. Delivering a fully turnkey packaged program, from ideation to program drawings through fabrication, all designed, managed and supervised through seasoned field and account management teams.

• BobCar is the first three-wheeled medium retrofitted to bring about an active hands-on engagement that is both experiential (hands-on) and informative (media).
• BobCar Experiential Media captures both the trade and consumer at the point of involvement, getting them to see, touch and experience a brand/service all at the same time.
• BobCar Experiential Media skate through all high traffic environments which makes it a lot easier and smarter to deliver a close, eye-level, one to one personal encounter that appears more intimate and user friendly.

BobCar produces many brand experiences:

• Delivering the brand message in a noticeable, memorable and non-imitating way.
• Conveying a succinct communication that is delivered by a well-trained and engaging brand ambassador through a one-to-one or one-to-many encounter.
• Stimulates both the trade and the consumer taking the brand encounter well beyond any traditional advertising and promotion messaging.
• Creates an ideal environment for product sampling, product education, product sales, product couponing, consumer feedback / insightful data collection. and so much more.

• BobCar requires a one-month program commitment.
• Economic scaling will be based upon the level of detail and duration of each individually customized program.

• One phone call, a few emails, and then a proposal to outline how a program can be built and delivered. Then a commitment to proceed.
• Every program is custom created and designed for each brand marketer's needs and requirements.