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What is a BobCar?
BobCar is the first versatile and highly engaging Mobile Demonstration Showroom and Sales Boutique that can travel and be positioned in any high traffic city, urban and suburban center:
- Conducting extensive product demos + actual sales of brand marketer services.
- Giving the consumer a first-hand look, feel, demonstration of specific a product or service when they walk up to the BobCar to ask ‘what is this’, then directed to a participating local retail partner and/or offered the option to purchase the product/service on the spot.
BobCar - represents the very first offering in "experiential media", delivering to all brand marketers, total flexibility to create and drive "hands on" peer-to-peer product and service demonstrations; tightly focused market data collection, local retail bounce-back programs, active online and mobile wireless SMS + download messaging engagements; and many unique forms of measurable "interruptive" media experiences that quickly resonate with B2B and B2C in real time.
BobCar - is an approachable, highly friendly, highly interactive, highly stimulating experience.
BobCar - immediately eliminates the ‘fear’ and ‘intimidation’ factor.
BobCar - is not obtrusive to any public or private sector. Delivering a fully turnkey packaged program, from ideation to program drawings through fabrication, all designed, managed and supervised through seasoned field and account management teams.
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